Art Requirements

High quality artwork is required for engraving or printing.

All artwork will be reviewed by a designer and adjustment to your order made if necessary. These adjustments will be shown on your proof prior to production. If any adjustments to your artwork must be made, additional charges may apply.

File Formats

Products with an engraved logo require black and white, one color vector art. Hot-stamped name plates also require vector files, preferably with the colors requested in the art file. UV Color Logo products and Reusable Name Plates require vector art for printing on all material colors other than white. A high quality bitmap image (300 dpi or better) may be acceptable for UV Color Logo products and Reusable Name Plates if using white material.

vector artwork

Vector Art Work

VECTOR FILE FORMATS: Encapsulated postscript(.eps), Illustrator(.ai), CorelDraw (.cdr)

For the best results, we recommend submitting all artwork as vector files (.eps, .ai,.cdr ) with all text converted to curves or outlines. If you zoom in on a vector file the colors remain clear, the edges clean and well defined. However, unless you have a vector program on your computer such as Illustrator or CorelDraw, you may not even be able to open or view these files. But, that's okay because our design team will open your files and provide a proof for your approval.

bit-mapped artwork

Bit-mapped Art Work

BITMAP FILE FORMATS: Image files(.jpg, .gif, .png, .tif, .bmp), Photo Shop(.psd), PhotoPaint (.ppt)

The quality of your product is dependent upon the quality of the artwork submitted. An image from the internet (usually a .jpg, .png, or .gif saved at a resolution of 72 dpi) that looks great on your monitor will not print well. When you zoom in on a low quality bit-mapped image you will see squares, rough edges and uneven colors. High quality image files (300 dpi or better) may be used for full color printing, and after review by our design team it may even be possible to quickly convert high quality images to vector art for laser engraved and hot-stamped products..


Preparing Your Artwork for Submission

If you have used fonts (text) in the creation of your file please convert them to curves or outlines-if this is not possible it may be necessary for you to provide the necessary font files.

If you are sending a compressed file, please make sure it is a self-expanding file or that it is compressed using WinZIP.

Unfortunately, we cannot consider photocopies, business cards, faxes, letterhead or other printed products to be camera-ready artwork. We can quote most jobs by using such artwork, but we cannot use this art for production.

Artwork submitted should be PC compatible. If you are want to submit files that have been created on a Macintosh, please convert ALL text to curves and save in a PC compatible format.

Color Considerations

Pantone Matching System (PMS) colors are the best way to let us know what colors are expected. We make reasonable efforts to match these colors, however we do not offer exact color matches due to limitations of the production processes.

The color of stamped logos, engraved logos and surfaces are limited to available materials.

Variations in materials, stamping foils, printer ribbons, equipment, and environmental factors preclude any guarantee of color.

Converting Low Quality Images to High Quality Art.

It is not possible to convert a low quality image into a vector file simply by saving it in a vector format. When this is attempted the low quality image is simply embedded in the new file--no conversion takes place.

It is not possible to change a low quality image to a higher quality image simply by saving it with higher dpi settings. The image will have more dots per inch—but the quality will remain the same or even degrade further.

For your convenience we offer artwork clean-up/conversion for the low price of $30 per image. Clean-up/conversion will not be done until you have approved the clean-up/conversion, and you will be charged for this service even if an order is not completed (you can request the new file be sent to you upon payment of your order). There is a 24 hour turnaround required for this service with no expediting available.

Die Retention: Hot-Stamped Logos & Ribbons

Dies used for name plates will be retained for a period of 18 months after the most recent order. Reorders occurring after 18 months will require new dies and new die charges.

Customer Supplied Layouts

We do not accept customer supplied layouts. Our printing process requires that we use proprietary software. We can not print directly from Illustrator, Acrobat or other programs. When a customer sends files which have their names already placed on the plates, a proof will be created showing how the tags will look using our process. If each name must be placed exactly as shown in a customer supplied layout, the appropriate set-up fees will be charged for each plate submitted. (Set-up fees range from $25-$35)


All artwork will be reviewed by a designer and adjustments to your order made if necessary. All adjustments will be shown on your proof prior to production.

All art received by Coller Industries must be in compliance with all trademark, copyright, patent, or related laws or acts and are the responsibility of the customer. Customer assumes full responsibility for all claims and/or litigation arising from alleged infringement of licenses, patents or copyrights on any requested design or copy.


A division of Coller Industries, Inc.
2211 South 300 West, Salt Lake City, UT  84115
© 2017 Coller Industries, Inc.
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